Services → Policy PR
Does your company aim to be a changemaker in the world of cleantech and sustainability? If so, you want to concentrate your efforts around becoming a voice of influence as stakeholders around you create their opinions and decisions around cleantech. Becoming that ‘voice’ doesn’t just happen – well-planned and executed PR efforts will take you there.
Why is PR important when it comes to policy making?
Good decisions spring from the quality of the discourse you create.
New policies might be the tangible result, but getting there involves something so abstract: changing people’s minds. By positioning your company as an educator and thought leader in the discussion, you persuade policymakers and the general public into believing and supporting your ideas about cleantech. From media appearances to press releases to social media activities, a good PR team will gather attention around your position about topics that concern you.
You want to build relationships with the right people.
Influencing policy requires you to be strategic about your communication efforts. You want to connect with those who are in good positions of influence and leadership, as they are the ones who can help lay the groundwork for policy-making. You want to speak to groups whose goals and actions are aligned with your values, because they can help support you as you lobby for your plans. To make these connections happen, you need a good PR team by your side.
You want to create consistent messaging to establish your values as a company.
More than the products or solutions you create, who you are as a company is ultimately the most valuable thing. It’s what matters to your customers, your employees, and most of all, the local or national leaders and groups you wish to work with in your journey to influence policy.
That is why it’s important to create a messaging strategy that is consistent, data-driven, and impactful. An experienced team of PR experts can help you create that.
Is your company ready to take action and influence policy? Allow the team at JMG Public Relations to give you the PR support you need.
We will work with media outlets to help you get your message out there.
As leaders in environmental change, one of the best ways you can celebrate your cleantech and sustainability efforts is by promoting them in the media.
At JMG Public Relations, we have fostered strong relationships with editors and media outlets, and this allows us to help our clients get their word out about their products, services, and, most of all, their position in the discourse that concerns their industry. We will help you highlight the urgency of environmental policy reform, keeping your company’s position present and relevant.
We will create opportunities to connect you with relevant stakeholders face-to-face.
Through advocacy efforts like interviews, speakership opportunities, and other face-to-face engagements, representatives of your company get to interact much more closely with policymakers, advocacy groups, and the general audience. This paves the way for a lot of networking and collaboration, helping you take meaningful steps forward.
We perform our own research to build a PR plan for you.
We will work closely with you to get to know your tech and your plans thoroughly, and from here we will come up with plans on how best to run promotion efforts. We will also help you prepare effective communication strategies, whether that’s for written communication or public speaking.
Need a PR team by your side? JMG Public Relations is here for you.
From idea to policy, we’ll support your efforts in creating positive change. Work with us today. Connect with us here.